<h1><a href="http://hop.clickbank.net/?davzo/spindoctor">Practice Development, Marketing and Practice Management Consulting</a></h1> <h1><a href="http://hop.clickbank.net/?davzo/spindoctor">marketingforaccountants.com is the only marketing resource your CPA or CA firm will ever need. Free ideas to help you win new clients. Accountants the world over are working under more and more pressure each year, don't be one of them.</a></h1> <h1><a href="http://hop.clickbank.net/?davzo/spindoctor">CPA marketing, Practice Development, Practice Management, Practice Profits, AICPA, ICAO, ICAEW, CGA, CMA, ACCA, Awesome Client Service, Awesome Accountant, Chartered Accountant marketing, Accounting marketing, Accounting practice management, marketing tips for Accounting firms, marketing for Accountants, Internet Strategies, market share for CPA firm, Accountancy, Accounting service marketing techniques, promotional tips, prospecting articles, advertising, sales, referrals, Certified Public Accountants, CAs, practices, accounting service presentation, free marketing, free marketing tools, free marketing tips, free marketing newsletter, LEDGER, free marketing report, marketing tip, direct marketing tip, free marketing tip, Accountants marketing firm, new clients, win new clients, David Maister, Managing The Professional Service Firm, grow your accounting firm, marketing ideas for accountants, marketing for accountants, public accounting, certified public accountant, chartered certifed accountant, chartered accountant, client service, marketing consulting services</a></h1> <h2><a href="http://hop.clickbank.net/?davzo/spindoctor">MarketingForAccountants.com - Your total solution for practice growth.</a></h2> <h2><a href="http://hop.clickbank.net/?davzo/spindoctor">This web site is the proud winner of the Golden Web Awards, 2003-2004</a></h2> <h2><a href="http://hop.clickbank.net/?davzo/spindoctor">Welcome and thanks for stopping by.</a></h2> <h2><a href="http://hop.clickbank.net/?davzo/spindoctor">What do we do?</a></h2> <h2><a href="http://hop.clickbank.net/?davzo/spindoctor">Developing a strategic approach</a></h2> <h2><a href="http://hop.clickbank.net/?davzo/spindoctor">Developing a marketing strategy</a></h2> <h2><a href="http://hop.clickbank.net/?davzo/spindoctor">Helping you implement the marketing techniques</a></h2> <h2><a href="http://hop.clickbank.net/?davzo/spindoctor">Helping you get on the 'net</a></h2> <h2><a href="http://hop.clickbank.net/?davzo/spindoctor">Providing coaching in marketing and selling skills</a></h2> <h2><a href="http://hop.clickbank.net/?davzo/spindoctor">Designing and writing marketing materials</a></h2> <p><b>Practice Development, Marketing and Practice Management Consulting Marketing Practice Development Sales Public Relations and Public Speaking To Win New Clients Marketing For Accountants.com is the leading authority on marketing, practice development and practice management for CPAs, CAs, CGAs, CMAs, ACAs/FCAs ACCAs, ACEAs and other similarly designated public accountants around the world. Free marketing tips, free marketing newsletter, lots of great ideas on how to win more new clients, get more referrals and win more new business from existing clients - for AICPA, CICA, ICAEW, CGA and ACCA members and similarly designated Accountants around the World. MarketingForAccountants.com - Your total solution for practice growth. Welcome to our 'new look' web site. We hope you like it. This web site is the proud winner of the Golden Web Awards, 2003-2004 As our name implies, we only work with people like you - CAs, CPAs, CGAs, CMAs, ACAs, ACCAs and similarly designated professionals around the world in public accounting firms - helping you to win more new clients, earn higher fees from your existing clients, and develop your practices in ways that provide you with both a better income and a better lifestyle. Welcome and thanks for stopping by. What do we do? Simply put, we provide a comprehensive range of services for public accounting firms, from 'high-level' strategic planning, through to 'hands-on' practical assistance to help you win more new clients, keep the ones you already have for longer and earn a better income from them - helping you to enjoy your professional work once again. More specifically, this includes - but is not restricted to - the following: Developing a strategic approach to managing and marketing your firm Developing a marketing strategy, SWOT analysis & a marketing plan for your firm Helping you implement the marketing techniques recommended in the plan Helping you get on the 'net, or get better results from your web site if you already have one Providing coaching in marketing and selling skills for partners and senior staff Designing and writing marketing materials such as brochures, adverts and web site content Developing newsletter and e-newsletter content to generate interest in your services Helping you provide an 'awesome client service' experience to your clients Developing systems and techniques to generate quality referrals in volume To view the agenda click on this image and scroll down. For those visitors who are members of CPAsNet, and who are going to the 10th Annual Meeting taking place in Charleston, South Carolina, USA in June this year, I'll be seeing you there on Saturday June 7th. I will be the guest speaker for the day, delivering our 'Quantum Leap' Marketing seminar for the first time in the United States. There will be a lot to cover as we talk about getting the most out of your practice tailored for the meeting to focus on how to make your firm an attractive acquisition target when the time is right for you to exit. I look forward to meeting you there. Our business is built upon the following seven key principles: Integrity - Doing the right thing, even if no-one is looking. Honesty - Conducting our business in a totally honest and professional manner and expecting the same in return from our clients. Reliability - Being there for you when it's convenient for YOU, not necessarily for us. You are the reason why we are in business, we never forget that. Value For Money - Providing a high quality service that adds value to your practice. Responsibility - Taking full responsibility for our actions. Diligence - To keep on keeping on, even against the odds, to provide you with what you need to make a success of your Accounting firm. Client Service - We believe that the reward for a job well done is the opportunity to do more. As creators of the 'Towards Awesome Client Service' program, you should expect nothing less from us than first class service. Much of our work looks at the structure of your practice, potential for increased leverage by better utilizing staff resources, who you are presently marketing to - and with what results, and who you should be marketing to (these are often not the same groups) for better results. Then, we help you to formulate an overall strategy aimed at improving the return on your investment of marketing dollars (and time), and design (usually on a tailor-made approach) practical tools to help you achieve your objectives. Finally, we can then be retained to help you implement these new resources to work towards building the practice you really wanted to build. We have produced a series of books based on our experiences, with detailed 'how-to' information, aimed at getting you off on the right track. We don't pretend to have all the answers, nobody should be so misguided as to think they know it all, but we have worked in the accounting field for over 22 years now, so our president, Steve McIntyre-Smith, does have a real insight into the common problem areas that most practitioners face, having been a staff member, a partner and then a sole practitioner in public accounting himself for many years. To give you a no-cost, no-risk taste of our materials, we present two free ebooks that you can download now, without cost or obligation, to help you assess our knowledge-base and help you to determine whether you might benefit by engaging us at a later date... Enjoy our two free reports: Developing A Marketing Plan For Your Practice, and Everything You Need To Know Before You Get A Web Site For Your Accounting Firm. Click on either image to go to the download page Our reputation has grown in recent years, winning the coveted 'Web Star' award from 'Electronic Accountant' in 2002, becoming a regular guest writer for AccountingWEB, and joining the team of regular columnists for Canada's independent finance & accounting newspaper, The Bottom Line. Look out for Steve McIntyre-Smith's regular column in Canada's national independent accounting newspaper - The Bottom Line. OUR REPUTATION GROWS... Our publications are now carried by the ever popular accounting web site, accountingWEB.com - further testament to the quality of our books. "LOW COST HIGH IMPACT WAYS TO WIN NEW CLIENTS" was featured on their home page 21st June 2002. This web site has some 50,000 members in the USA and CANADA, providing up to date news, a Q&A service and much more, FREE of charge. Not a member yet? Sign up for free at www.accountingweb.com. AND NOW... Our Steve McIntyre-Smith is also a regular guest writer for the same site, as part of AccountingWEB's premium service for AccountingWEB.com . Look out for more articles from Steve on this ever-popular web site for Accounting professionals. Our free newsletter, LEDGER, is now read by almost 3,000 public accountants around the world every month, and complimentary comments keep coming in from readers. If you don't yet receive LEDGER, why not sign up to get your own copy delivered every month while you are here? Explore our site. Take advantage of the free materials available, and come back every month, as we update our 'free tips of the month' page on the 1st of each month. Just point your mouse over any of the topics of interest to you in the menu bar at the top of each page and look at the drop-down menus that appear. Place your mouse over a topic of interest and you'll see it changes colour. Click on the changed page title and you will be quickly taken to that part of the site. Any questions? Feel free to contact me at: steve@marketingforaccountants.com or call me at 905-607-3673. To continue your journey through our site, look at the following two pages to get a good idea of what's here: What's Here For You Marketing Tools Or use the menus at the top of the page and just explore. Sincerely Stephen J. McIntyre-Smith Ph.D, MIDM President, MFA Group We're Proud To Be Working ©2002 Stephen J. McIntyre-Smith, Marketing For Accountants.com. All rights reserved.</b></p>