hundreds (possibly thousands) have achieved financial success using resurrected marketing techniques

wimberley, tx -- timeless principles of robert collier, clyde bedell, john caples, claude hopkins and other "old masters of marketing" are making entrepreneurs millionaires.

noted copywriter and best-selling author joe vitale relaxes in the library of his wimberley, texas estate. on his lap is a copy of his best-selling book spiritual marketing and a hard copy of his best-selling ebook hypnotic writing.

surrounding him is a room filled wall-to-wall with thousands and thousands of marketing books, past and present.

"i'm an extremely big disciple of john caples, robert collier and the other 'old masters of marketing' from the past," he gleefully proclaims.

"it's the timeless stuff that continues to make me and my clients thousands of dollars everyday -- especically on the internet."

he's not alone.

in a washington suburb, yanik silver makes his living coaching people on how to make money on the internet. with little technical experience, he continues to set up simple e-commerce web sites just by using the copywriting tactics of the "old masters."

in north carolina, successful software publisher armand morin continues to churn out products without having any knowledge of programming.

former new jersey truck driver frank garon, went from broke to a 6-figure income, in part, by applying the tactics of claude hopkins and john caples to the internet.

phoenix-based marketing consultant dan kennedy and san francisco-based marketing consultant jay conrad levinson use the same methods to advise a wide range of companies in various industries.

the list goes on and on.

"they were the marketing pioneers who paved the way to millions"

says vitale, "the timeless principles of the 'old masters' hypnotize people into buying and ordering your stuff -- even during hard times.

"ad-man bruce barton and circus promoter p.t. barnum are just two examples.

"those men survived and prospered in recessions, depressions, world wars and -- in the case of barnum -- even the atrocious civil war that occurred right here on american soil."

here's a few other examples:

in 1904, young copywriter john e. kennedy defined world-class copywriting in three words: "salesmanship in print". and that definition hasn't changed in almost 100 years (except these days, "print" also means tv, radio, and the internet).

the world's best copywriters today regard claude hopkins' books as their copywriting "how-to" bible -- the best book ever written on the subject of advertising. john caples is also viewed as a legend.

robert collier had the amazing writing ability to sell everyday commodities such as books, raincoats, fertilizer machinery, stocks, neckties, and tires, all via u.s. mail! as a result, he lined pockets of his clients with millions in cash.

rosser reeves first coined the phrase "unique selling proposition" to teach businesses how to blow their competitors out of the water.

and clyde bedell developed six basic fundamental marketing principles that continue to churn out sales like crazy.

success is largely based on your ability to craft compelling marketing pieces

the best-kept secret that will help you acquire the unlimited success and wealth is the ability to write (or recognize) world-class sales copy.

it's the only reliable way left that cuts through the marketing noise and clutter, and captures a person's mind share.

it will convert your most reclusive prospects into endless streams of income for the life of your business!

when someone decides to read a space ad, sales letter or web page... that is an accomplishment. there is nothing easier in the world than to turn the page, or click-off a web site that doesn't make its promise clear and it's benefits known.

you get only one chance to make a good first impression with your readers. if you fail, you lose everything. but if you succeed you can become filthy rich!

"i use collier, caples and all of the other 'old master's' techniques because their influence on advertising is legendary," whispers vitale.

"they transformed direct marketing into the multi-billion dollar industry it is today! and it's been a huge gold mine! it's made acres and acres of cash for myself and scores of others!"

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